Corporate

Search Engine Optimization

overview

Make the Right Choice for Your Future!

Take advantage of InformaticsTec’s proven processes to receive ever more web traffic, customers, and profits. Outrank even your toughest competitors in Google! We are a certified Google Partner, and our team is filled with specialists in SEO (search engine optimization), PPC (pay per click), eCommerce, social media, Google AdWords, conversion optimization, site usability, databases, apps, and more. Our developers and teams combine creativity and top technical expertise to manage the most effective up to date websites.

Solutions

Work with a Dedicated SEO Firm

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    Keyword Research

    The foundation of a great SEO campaign starts by identifying the most effective keywords. This process is about gaining insight into your consumers’ questions and concerns

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    Competitive Analysis

    There are a lot of companies competing for the same keywords. We’ll analyze their strengths and weaknesses to find new opportunities for your continued online growth.

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    Link Building

    Links from established and high-quality sites drive relevant traffic to your site and build authority in Google.

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    Regular blog posts

    User experience defines on-site optimization. Everything from website copy to the structure of your navigation contribute to an optimized experience for users and search engines.

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    Signage

    Your brand identity should be obvious, even on the sign above your door. Carry your messaging across your marketing assets, including your signage.

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    Getting to the Top

    In order to rise above the rest, you need a strong, integrated strategy that links content, research, technical SEO, and constant strategic updates.

Benefits

How Does SEO Work?

  • Find Out What Work for Your Customers

    You can use special heatmaps to discover what your users want. You’ll see what interests them and what motivates them to move through your site. These maps also show what users click on throughout your site, how they move around, and how (or if) they scroll down the pages. You can even record real visitor behavior on your site to see exactly what visitors click or how they moved the mouse around the website. It’s like looking over their shoulder as they interact with all the options on your website.

  • Drive More Potential Customers

    How do you determine what where you’re losing most of your customers? Do you feel like something isn’t quite working on your landing page? Or can you say for sure that certain elements of your website are pushing customers out of the conversion funnel. When you have the right data, you will be able to make decisions based on logic rather than luck.

  • Take the Guesswork Out of the Process

    How are customers using the forms on your website? Where are they dropping off? You can watch recordings of user behavior and find out exactly where they drop off. This, in turn can help you find the biggest opportunities to improve the user experience of your website. You can see what visitors click, where they tap, how far they scroll, and when they leave the site.

  • Get Feedback You Can Actually Use

    If you give your customers a way to express themselves. They will. Sometimes very loudly. You may not want to hear it all the time, but if you know how to get the right kind of feedback from your website visitors, you can use it to create a better user experience. Feedback polls are a simple way to get started, and we make it easy for you to visualize the feedback and results. You can also give your visitors an easy way to leave instant visual feedback and tell you what they liked or help you identify important issues.